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From 249.8 thousand! BYD Xia MPV officially launched

January 8, BYD's new MPV - Xia officially listed, the new car launched a total of four models, priced at 249.8-309.8 thousand yuan. According to previous reports, Xia is BYD's first medium-large MPV, positioning lower than the Tengshi D9, with a “refrigerator, color TV, big sofa”, equipped with the fifth generation of DM technology, the entire system standard with “God's eye” high-level intelligent driving

In terms of appearance, the overall appearance of the BYD Xia still follows the traditional MPV styling, and from its name it can also be seen that it is a member of the BYD Dynasty Network, so the design also carries some characteristics of the Dynasty Network. The front part of the car adopts a huge grille, which is also the mainstream design of the current MPV, the center grille and headlights are partially connected, the chrome decoration inside is the basic common characteristics of the dynasty network models, the upper trim will be replaced by the exclusive logo, the grille internal decorations are applied to the “Dragon Scale” style design, and the two sides of the front enclosure also has a large-size deflectors. The front surround is also equipped with large deflector slots on both sides.

Body side, BYD Xia and Tengshi D9 have similar elements, but not Tengshi D9 shell model, in addition to the waistline design is different, Tengshi D9 from the A column transition to the roof of the line is more gently, at the same time, C, D column part of the visual forward tilt is more pronounced, so the overall feeling of a forward swooping posture, and Xia is more inclined to the four-flat and stable style. Size, BYD Xia MPV length, width and height were 5145/1970/1805mm, wheelbase of 3045mm, the overall size of the Tengshi D9 slightly smaller!

Rear part, BYD Xia's tail design is moderate, there is a small spoiler on the top, the tail light adopts the through design, the internal structure is somewhat similar to the same dynasty network of Han. It is worth mentioning that the BYD Xia's front logo are used “Xia” exclusive logo, and the rear logo is changed to “BYD” instead of “Build Your Dream”.

Interior, BYD Xia adopts a new design style, the center console area is equipped with a 15.6-inch center control screen, 12.3-inch full LCD instrumentation, 12.3-inch passenger entertainment screen, streaming media inside rear-view mirror, HUD head-up display, etc., the display can be realized three-screen linkage. The interior of the BYD Xia features a 2+2+3 style 7-seat layout clad in Nappa leather, with two individual seats in the second row offering electric leg rests, seat ventilation/heating, massage, etc., and a folding table board in front.

The new car comes with a newly styled three-spoke styled steering wheel and uses a pocket shift mechanism. The sub dashboard area comes with a wireless charging panel for cell phones, and also offers physical buttons, toggles, storage compartments, etc. The lower part is designed with a hollowed-out storage space and features USB Type-C and USB Type-A ports.

The interior of the BYD Xia features a 2+2+3 style 7-seat layout with seats covered in Nappa leather, and the second row is equipped with two individual seats offering electric leg rests, seat ventilation/heating, massage and other functions, with a folding table board in front. In addition, the vehicle's second-row seats provide control buttons in addition to the inner armrests, the vehicle door panel location also has buttons and toggles to control air conditioning, seat functions, windows, sunshade and so on.

In terms of power, BYD Xia adopts the fifth generation of DM hybrid technology in the whole system, equipped with a DM-i plug-in hybrid system composed of a 1.5T engine and an electric motor, with a maximum engine power of 115 kW and a maximum power of 200 kW of the drive motor, equipped with a 36.628 kWh FDD lithium iron phosphate battery, including 100km, 180km two pure electric range versions, and a full fuel and full power comprehensive range The longest can reach 1060km, 100km NEDC loss of electricity fuel consumption 5.3L.

In BYD's product sequence, for a long time only Song MAX a MPV, and open configuration table can be found, the current Song MAX latest car models or 2022 models, can be said to have long been unable to keep up with the current development of the MPV market speed, and BYD launched the summer of the main reason, in addition to perfect the product layout, but also in order to be able to with Tengshi D9 together with the siege of the traditional joint venture MPV. not long ago, the Tengshi launched the 2025 Tengshi D9, the 2025 Tengshi D9. 2025 Tengshi D9, of which the plug-in hybrid version price range is 339,800-449,800 yuan, and the pure electric version price range is 349,800-469,800 yuan. As the era of the revised model, it is mainly for the configuration of the upgrade, and the whole system is equipped with standard “God's eye” high-level intelligent driver assistance system.

Retail data shows that the top-selling MPV in the first 11 months of 2024 was the Tengiz D9 at 92,800 units, followed by the Toyota Sena at 82,000 units and the Toyota Gravia third at 68,200 units.

As a mid-size MPV, the BYD Xia's competitors include the Buick GL8 and Toyota Sena in the traditional camp, but also the domestically produced SAIC Datsun MAXUS Everyone 9 Ultra Hybrid (starting at 259,900 yuan), which is in the same league as the Wei Brand Alpine (starting at 335,800 yuan), the Tranquility E9 PHEV (starting at 319,800 yuan), the Lantus Dreamer PHEV (starting at 329,900 The company's main goal is to provide the best possible service to its customers, and it has been doing so for a long time.

The company's newest product is the BYD Xia.